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Republic of Spin: An Inside History of the American Presidency

"Republic of Spin: An Inside History of the American Presidency, authored by historian and journalist David Greenberg and published in 2016 by W. W. Norton & Company, examines the evolution of modern political public relations from Theodore Roosevelt to Barack Obama. The book traces how successive commanders-in-chief constructed media apparatuses to shape public opinion, manage crises, and project authority, fundamentally transforming executive governance into a theater of strategic communication. Introduction to Political Public Relations in the United States The relationship between the American presidency and the media has never been neutra..."

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